Factors In IPO Success

There are a lot of variables that determine the success of an IPO offering. However, determining one or two is usually sufficient to make investors happy. It is also a lot better than guessing all of the results. Just like in real estate, the key is timing. The market can shift in an instant, so it pays to be ready with your IPO picks as soon as possible. That way, you can ride out the inevitable dips and highs and still make a profit.



Other factors that influence the IPO's success include management style and objectives. Management style involves the way board members handle investment decisions. For instance, some investors are known to be aggressive while others prefer to rely on technical and fundamental analysis. Investors who want a high return on their money are usually more comfortable with short-term investments. On the other hand, investors who are looking for long-term gains tend to invest with longer duration instruments. Long-term investors may also prefer to own shares on the Nasdaq instead of the NYSE, and they prefer stocks that trade on OTC markets.


One of the most common factors that affect investors' decisions is the overall market trend. Based on current market trends, certain companies can emerge as strong performers while others may fail. If you expect the market trend to continue in the same direction, it is best to buy early as stocks that trade higher will benefit from an upwardly moving market trend.



Another good indicator of the overall performance of a stock is its revenue projection. Investors do not always see the profit potentials in a company's earnings per share (EPS) because the margins for different divisions may vary. By seeing how revenues are affected by different divisions' profit picture, investors can see if the division's EPS would be good if the market conditions are favorable. If the outlook for revenues does not look good, then it is advisable to sell those shares before they plummet even further.

Financial Health


The financial health of a company is also a key indicator of its future performance. Good financial health indicates a company is able to withstand changing market conditions and payouts to its stockholders. A company that has good financial health is likely to be able to overcome any obstacles that it encounters. Also, companies that are in good financial shape have better chances of negotiating a good acquisition price with prospective acquirers.


Management Team

The company's management team's track record is also important. The track record of the company's management shows how well the management team has been able to manage the company's finances. Management teams that have successfully managed the finances of a company have more chances of achieving good returns on their investments. It is usually the case that first time investors are attracted to a poorly performing stock due to their inexperience in trading and they may decide to hold on to that stock for a longer period of time. Investors need to remember that good management teams are not necessarily bad; it is just that investors need to be careful when choosing their preferred management firm.


Business Plan

A well-written business plan is another important factor that can make or break an IPO. A business plan is a document that outlines the goals and objectives of the business in an outline format. Also, a well-written business plan is an effective means to attract potential investors. A badly written business plan can turn off potential investors.


Marketing Strategy

Lastly, there are other factors that investors may not necessarily look at but plays a crucial role in determining success in the IPO. One of these factors is the company's marketing strategy. While the marketing strategy may not affect the overall success of the stock offering itself, it does play a significant role in attracting investors to the offering. All of the factors above can be considered to determine success in an IPO; however, there are still many factors that may affect the company's success or failure.